About
My name is Rajae Boujnah, and I help mission-driven organizations navigate strategic shifts, strengthen leadership, and drive impact using ecosystem-informed solutions.
Ecosystem strategist and executive leader with over a decade of experience building innovation-led programs, scaling regional platforms, and driving inclusive social impact ecosystems across the MENA region and global growth markets.
Proven track record in designing, launching, and expanding national & multi-country innovation hubs, mobilizing capital for early-stage concepts, and leading cross-sector partnerships that connect startups, social impact organizations, and public institutions. Deep expertise in civic tech, innovation, digital transformation, and ecosystem design, strongly focusing on supporting complex environments.


I adopt human-centered design, change management, system-thinking, and co-creation methodologies to deliver effective solutions and reach stakeholder buy-in in complex contexts and structures.
Co-create
My approach is deeply rooted in co-design, ecosystem mapping, human-centered design, and system thinking principles. Whether it’s strategy, governance, or leadership transitions, I work in collaboration with partners who adopt innovative approaches.


Navigate Complexity
Global development and social impact structures don’t operate in silos. They are shaped by shifting policies, funding dynamics, and context shifts. I bring over a decade of experience in global development, social impact, and strategic policymaking, by helping organizations make sense of their complex ecosystems, navigate systemic change, and envision their futures with intention.
Build Beyond Deliverables
My focus is on implementation, adaptability, and long-term ownership. I provide teams with strategy, implementation, and sector-informed financial modeling tools to sustain their work beyond my engagement.

Check out my portfolio of previous projects.